Shot list for a 30-second product demo

Create a shot list for a 30-second product demo video.

Product: {{product}}
The one thing viewers should remember: {{key_benefit}}
Where I can film: {{setting}}

Give me a numbered list of six to eight shots. For each: duration, framing (wide, medium, close), what happens, and any on-screen text.

Rules:
- The first shot shows the product in use, not a logo.
- The key benefit must be shown, not only said.
- Include one close-up of a detail.
- Total duration adds up to 30 seconds. Show the sum.
- Phone camera, natural light, no special gear.
- End with a list of props to gather and the order to film in so I move the camera as little as possible.

**Shot list: 30-second demo of the Fieldmouse Fold Bowl** 1. **4 sec | Medium | Porch step.** Biscuit drinks from the open bowl, which is full of water and sitting on the step. Your hand rests on the rim. Text: "Water, anywhere" 2. **3 sec | Close | Porch step.** Close-up of the bowl's ribbed fold lines and the carabiner clip, with a drop of water running down the side. Text: "Silicone. Dishwasher safe." 3. **4 sec | Medium | Porch step.** Your hands tip out the water, then press the bowl flat in one motion until it is a disc. Text: "Press flat" 4. **5 sec | Medium | Porch.** You are wearing a jacket. You slide the folded bowl into the jacket pocket, zip it and pat the pocket. The pocket stays flat. Text: "Fits in your pocket" 5. **4 sec | Wide | Porch and front walk.** Static camera. You and Biscuit walk down the steps and out of frame with the bowl in your pocket. No text. 6. **6 sec | Medium | Kitchen counter.** Back inside, you unzip the pocket and pull out the bowl. It springs open on the counter and you fill it from a water bottle. Text: "Open in one second" 7. **4 sec | Close | Kitchen counter.** The folded bowl sits flat next to your phone to show how thin it is. Text: "Fieldmouse Fold Bowl" **Total: 4 + 3 + 4 + 5 + 4 + 6 + 4 = 30 seconds.** **Props to gather** - The Fieldmouse Fold Bowl, clean - A jacket with a zip pocket - Biscuit, plus a few treats to keep him in frame - A bowl or water bottle with enough water to fill the bowl twice - A towel for spills - Your phone for the end-shot comparison (a second phone is not needed; it just sits in frame) - A stack of books or a ledge to prop the filming phone **Order to film (least camera movement)** Porch first, then kitchen. 1. Shot 5 (wide), from the far end of the porch. Do it first, so Biscuit comes back thirsty. 2. Shots 1, 3 and 4 (medium), all from one spot a few steps closer, without moving the camera between them. 3. Shot 2 (close), moving the camera in on the step. 4. Move inside to the kitchen counter. Shot 6 (medium). 5. Shot 7 (close), moving the camera in on the counter. Then assemble in order 1 to 7 when you edit.